Google AdWords have released Version 5.0 of AdWords Editor, the free, downloadable campaign management application. AdWords Editor offers a wide array of features, but the basic process is simple: download your account, edit your campaigns offline, then upload your changes to AdWords. AdWords Editor enables you to make changes to your account quickly and conveniently, whether you’re editing one keyword or adding hundreds of text ads.

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The Version 5.0 is available now for Windows and Mac and includes some new features. The new features of Version 5.0:

  • Local business ads: View, add, and update your local business ads on the new Local Business Ads tab.
  • Export picker: Select specific campaigns and ad groups to export to CSV.
  • Save your searches: Use the ‘Name this search’ feature in Advanced search to save the settings for up to eight searches.
  • Draft account: Like a draft campaign, a draft account may be shared with other AdWords Editor users. To post, export the account for archiving, then import it into a non-draft account.
  • Default campaign targeting: In the Tools menu > Settings, specify a language and location for your new campaigns to target by default.
  • Find errors quickly: If your campaigns contain items with errors or warnings, you’ll see splats at the top of the affected tabs.
  • Maximize work space: View more rows in the data view by minimizing the other panels, such as error descriptions or ‘Review Proposed Changes.’

If you haven’t yet downloaded AdWords Editor, get it from here. If you’re already using AdWords Editor, you’ll be prompted to upgrade automatically.


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